About Merineo Merineo was born in 2016 with a desire to help newborn babies settle better in the softest merino wool. Award winning, our newborn swaddle bag is ethically made in Australia, hospital trialed and proven to help newborn settle better. Our Australian made merino clothing and baby sleeping bags make beautiful gifts. Merino wool is the wonder fire, and can be used all year round. Easy to wash, our merino products are long lasting and made from the softest merino wool.